P1racenews AI automatic summary:
While Lewis Hamilton’s performances on track have been disappointing, the F1 champion has ensured significant financial success for Ferrari in 2025.
Despite Lewis Hamilton’s underwhelming performances on track in 2025, his presence at Ferrari has led to significant financial success for the team.
Hamilton’s first season at Ferrari has been lackluster, with only one sprint race win and a best grand prix finish of P4.
In contrast, Hamilton’s teammate Charles Leclerc has achieved five podiums and a pole position, showcasing his ability to maximize the challenging Ferrari car this season.
Italian media outlets have defended Hamilton amidst calls for him to step down from F1, highlighting the commercial value he has brought to Ferrari.
Reports indicate that Hamilton’s arrival at Ferrari has boosted the team’s net profit by nine percent in the first half of 2025, with increased sponsorship revenues and lucrative agreements signed.
Giovanni Palazzi, president of StageUp, attributes the financial success to Hamilton’s global appeal as a sporting legend, noting that this has attracted fans and top-level partnerships to Ferrari.
However, Palazzi acknowledges a potential risk: if Hamilton’s performance continues to disappoint, it could impact the team’s commercial returns and fan enthusiasm.
